Archives for the month of: April, 2010

I agree with everything this guy says in this video and probably a lot of the stuff that he doesn’t say in this video. Being a fan isn’t about cheering the loudest, it’s about really–really–connecting with the athletes. Lakers vs. Thunder, Game 5 is tonight… let’s go Lakers, for this guy and for all of us “this guys” out there. [Kevin & Bean]

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Some lucky dude in Denver ordered a pizza off of the kids' menu and was delivered this amazing work of art. I was going to say something like, "unfortunately, shortly after this photo was taken, he was eaten by this ferocious pizza," but this pizza appears to be a sauropod and they're herbivores, so that joke would have been ridiculous!

If you live in the Denver area, be sure to hit up Rocky Mountain Pie and get your own prehistoric pizza. [Reddit]

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President Barack Obama is, once again, using Google AdWords to reach Americans. This time, Mr. Obama is advertising under keywords related to Goldman Sachs and their recent brush with the SEC. As you can see above, Mr. Obama's ad is displaying in the banner section of the sponsored link results with a message for Americans interested in learning more about Goldman Sachs and the SEC proceedings. If you click through, you are asked to enter your zip code. Once entered, you are prompted to send the following letter to your respective Congressperson, in my case, Jane Harman:

I stand with the President for health reform

 

I'm writing to thank you for standing with folks like me, not the insurance companies, on health reform. Passing reform will be hugely helpful to struggling small businesses and families in our district and around the country.

I wanted to let you know that voters in our state have pledged thousands of volunteer hours to fight for members of Congress who fight for reform.

I know that the final vote will be very close, and wanted to let you know that voters at home are standing with you at this crucial time for health reform.

Thank you.

At this point, I got a little confused.

First of all, didn't Mr. Obama already win the battle for health care reform? Second of all, what does this have to do with the SEC or Goldman Sachs? If you search around the site, you can eventually find Mr. Obama's thoughts on Wall Street in a video called "Holding Wall Street Accountable," but Paid Search 101 dictates that your keywords, ad text and landing page should line up; making finding the relevant content should be as simple as clicking the ad.

I support Mr. Obama in his forward-thinking plan to reach Americans who may be confused, angry or ill-informed about the current economic situation, however, I would ask that he make sure that the people handling his AdWords account try a little harder to deliver the correct content to the people searching for it. In hopes to be of service to my country, I've provided the video below. You're welcome, Mr. President!

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Having trouble keeping track of who hates who and why in the ménage-à-trois from Hell that is the relationship between Apple, Google and Microsoft? Not to worry! This handy chart should help you to keep things in perspective. Now, if only we could get Steve Jobs, Eric Schmidt and Steve Ballmer into an octagon… [Gizmodo]

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Tonight, I'm on my way to my first Dodger game of the year. I could only be more excited if I weren't missing the first LA Kings playoff game since 2002. For all the success that the Lakers and, to a lesser extent, the Dodgers have had, the LA Kings have quietly been one of the least successful hockey franchises (you could argue, sports franchises) in history. The Kings were part of the NHL's first expansion in 1967. They have been to one Stanley Cup final and they lost. That's 42 years of disappointment. The Kings couldn't even get it done with the bar none greatest player in history, Wayne Gretzky. Needless to say, I've been waiting to see this game since college. I'll be taping the game and I hope that they don't announce the score at the Dodger game.

With that petty concern behind us, it's actually a great time to be an Angelino sports fan. The Lakers, fresh off their latest championship, are back in the #1 seed in the Western Conference in the NBA playoffs, the Dodgers, fresh off a second division title, seem to be working out some kinks but full of talent, and the Kings are finally seeing some payoff from their years of rebuilding. Good luck to Lakers and Kings in their playoff quests and let's go Dodgers tonight!

Nineteen hits weren't enough to win last night, so I'm hoping to see twenty-five tonight. Hopefully, the Matt "the Bison/the Rainman" Kemp, Russell "R-Mart" Martin and Andre "Dining with Dre" Ethier are up to the challenge.

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Congrats to South Park on their 200th episode. Even the Simpsons are extending some good will and good-natured prodding their way. [ComedyCentral.com]

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Please go to the Wpromote blog and check out the latest edition of the Tues News: 4/13 (End of Days Edition), my weekly feature on current news in search marketing. Thanks!

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Don't look too excited, champ.

Bixby turned two years old today. You know what that means… dehydrated bull penis! I'm picking one up after work, so if anyone needs one for their dog or for… whatever… just let me know!

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…is not this guy! I'm serious!

Have you been to the Masters website yet? I think that it is, far and away, the most well-designed sports website I've ever seen.

First of all, you can watch the whole thing online. Most of us are working and shouldn't be watching golf while putting together reports for clients, however, for research purposes, I checked it out for a few minutes. The streaming was ad-free, smooth and syched perfectly with the audio. It was probably the best streaming event I've viewed online. Furthermore, you could put your attention on five different areas, from keeping an eye on the 15th and 16th hole to tracking the featured group. This sort of choice makes watching the event online even better than watching on television!

Second of all, the highlights are amazing. Check out this system:

Here I am on the home page.

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Now, I'm checking out the leaderboard.

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I've chosen to check out Fred Couples' leading scorecard. As you can see, every hole that has a yellow box contains video highlight.

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Here's an example of in-video action from the highlights.

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How awesome is that interface? Can you imagine looking at a baseball game and being able to watch just the outs and hits instead of the menagerie of plays that ESPN chooses for you? What happened in the eighth inning? Click. Now you see it. Of course, to do this for all the golfers at the Masters is an even more impressive feat.

It's great to see an event like the Masters build a website that lives up to its potential. Compared to the bloated, ad-heavy, slow-moving site that ESPN has become, the Masters' site is a breath of fresh air. Kudos to the geeks behind Augusta's site who put this together!

So, enjoy the Masters online but be careful; if you work in an office with a large percentage of men over 35, websites like this could destroy your company's bandwidth and productivity!

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You guys already know how I feel about the iPad but I think that this chart visualizes my exact thoughts more succinctly. Take a tour through the flowchart and find out if the iPad is probably not a good purchase for you or if you're a giant tool that nobody likes! [HolyTaco]